"LEGO-- The last 50 years the Danish building industry has been exclusively devoted to prefabrication. Denmark has become a country built from LEGO bricks. Rather than seeing the modular mania as a straightjacket, this project is a homage to Danish building industry. By turning the site in to a modular matrix of 12X12ft we created an elastic field of peaks and valleys. A thousand plateaus ascending and descending, separating and merging to form a fluid space of private and public plateaus. Combining the rigorous and the adventurous. The box and the blob. "

This is part of CPH Experiments, "an exhibition at the Storefront for Art and Architecture, NYC thru Nov 24 2007. BIG is a Copenhagen based group of over 80 architects, designers, builders and thinkers operating within the fields of architecture, urbanism, research and development. BIG’s architecture emerges out of a careful analysis of how contemporary life constantly evolves and changes. In their projects, BIG tests the effects of size and the balance of programmatic mixtures on the triple bottom line of the social, economical and ecological outcome. Like a form of programmatic alchemy, they create architecture by mixing conventional ingredients such as living, leisure, working, and shopping."